Happy 2011! 2011 Social Media Marketing Checklist: Is it in place?

It’s three days left of December,2010 and on to a new year,2011. As with the years past, I had checklists for things I want to accomplish, things I want to change, and things I want to try for the coming year. Well, the first few months of the year is always a good time to start implementing checklists, but towards the middle and end of the year, I ask myself, “what happened to my checklists?” We get busy and distracted by so many things in our lives.

I just went for my car’s oil change and on the receipt, there’s a 17-point checklist including oil filter, air filter, brake fluid, power steering fluid, auto. transmission fluid and a lot more. These points are essential so the car runs smoothly and well maintained.

In our businesses, we need to have some kind of a checklist too to see a much better result and refer to it from time to time to keep us aligned on what our goals are.

So here’s my checklist:

1. Business objectives –

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